Catálogo Bibliográfico
LDR | ·····cam##22·····4a#4500 |
001 | 015647 |
005 | 20090210114853.0 |
008 | 080717s2008####nju####g#b####001#0#eng## |
245 | 10 | $a Strategic market management / $c David A. Aaker. |
250 | ## | $a 8th ed. |
260 | ## | $a Hoboken, NJ : $b Wiley, $c c2008. |
300 | ## | $a xiii, 322 p. ; $c 23 cm. |
504 | ## | $a Incluye referencias bibliográficas. |
020 | ## | $a 9780470056233 (pbk. : alk. paper) |
020 | ## | $a 0470056231 (pbk. : alk. paper) |
100 | 1# | $a Aaker, David A. |
080 | ## | $a 65.01 |
650 | #7 | $a Management. $2 inist |
650 | #7 | $a Marketing. $2 inist |
650 | #7 | $a Gestión. $2 inist |
650 | #7 | $a Mercadotecnia. $2 inist |
010 | ## | $a ##2008274680 |
050 | 00 | $a HF5415.13 $b .A23 2008 |
040 | ## | $a DLC $c DLC $d DLC $d arbccab $b spa |
500 | ## | $a Incluye índice. |
856 | 41 | $3 Indice $u http://www.loc.gov/catdir/tocs/fy0805/2008274680.html |