Catálogo Bibliográfico
LDR | ·····cam##22·····#a#4500 |
001 | 015646 |
005 | 20090210120603.0 |
008 | 060428s2006####nju####g######000#0#eng#d |
245 | 10 | $a Marketing mistakes and successes / $c Robert F. Hartley. |
250 | ## | $a 10th ed. |
260 | ## | $a Hoboken, NJ : $b Wiley, $c c2006. |
300 | ## | $a viii, 374 p. ; $c 23 cm. |
020 | ## | $a 9780471743217 |
100 | 1# | $a Hartley, Robert F., $d 1927- |
246 | 14 | $a Marketing mistakes & successes |
080 | ## | $a 65.01 |
650 | #0 | $a Marketing $z United States $v Case studies. |
650 | #7 | $a Management. $2 inist |
650 | #0 | $a Mercadotecnia $z Estados Unidos $v Estudios de Caso. |
650 | #7 | $a Gestión. $2 inist |
010 | ## | $a ##2006295920 |
050 | 00 | $a HF5415.1 $b .H37 2006 |
040 | ## | $a SISPL $c SISPL $d UAB $d BAKER $d DLC $d arbccab $b spa |
856 | 42 | $3 Reseña $u http://www.loc.gov/catdir/enhancements/fy0645/2006295920-d.html |
856 | 41 | $3 Indice $u http://www.loc.gov/catdir/enhancements/fy0645/2006295920-t.html |